This print campaign just appeared in Rolling Stone, GQ, Esquire and Wired.

This campaign launches the new Canon 60D. It’s the first ever DSLR camera to have a swiveling LCD allowing photographers to shoot from more extreme angles. The copy line simply reads, ‘Introducing the EOS 60D. Featuring our first ever 270 degree swivel LCD. Canon.’

Here is an article in the current issue of Resource Magazine about the campaign.